Park Playhouse Rebrand

Rebranding of theater company.

Park Playhouse has provided quality free theater for the Capital District (Albany), New York since 1989 but their logo and website weren't refecting what the institution had become. Using their iconic lakehouse theater as a base, I simplified the image and text to create some unity between their sub-brands Park Playhouse II (their junior show) and Park Playhouse Kids (their arts education program).
Left is a photo of the lakehouse ampitheater where the shows are held, right the lakehouse in the logo.
In addition to the square logos, I also created horizontal ones so they'll have a choice when creating new marketing materials. 
There is also the Park Playhouse in Concert logo for a special, you guessed, a concert series.
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